Kentucky was one of the first state tourism offices in the nation to develop a marketing program aimed at the group travel sector.

The Group Travel Branch markets to the motorcoach industry both through established associations and organizations, and on an individual basis. Staff work directly with tour planners on itineraries throughout the year and serve as liaison between tour planners and Kentucky destinations, attractions and hotels. The branch also assists private sector organizations with group travel promotions and domestic sales missions.

Group Travel staff organizes familiarization (fam) tours for selected tour operators, group leaders and AAA. These tours are alternated in different regions across the state to familiarize participants with what Kentucky has to offer for their clients.

2006 2006 ABA (Excel)

2006 Travel South (Excel)

2006 Heartland Travel (Excel)

2006 Kentucky Team Travel Meeting Minutes (word document)

2005 Rhythms of the South (word document)

2005 Ontario Motor Coach Association (Excel)

2005 NTA(word document)

African American Travel Conference 2005 (word document)

2005 Travel South (word document)

2005 ABA (word document)

2004 Rhythms of the South (word document)

2004 Ontario Motor Coach Association (word document)

2004 NTA(word document)

2004 Travel South Showcase (word document)

2004 Heartland Travel Showcase (word document)

2004 ABA (word document)

Group Tour and Motorcoach Associations (word document)

2003 NTA (word document)

2003 ABA Marketplace Leads (word document)

2003 Travel South Leads (word document)

2003 Bank Travel Marketplace Leads (word document)

2002 NTA Marketplace Leads (word document)